NORA EN PURE
CAPSULE PURIFIED RECORDS MERCH
DESIGN+BRANDING
Capsule merch for Nora En Pure was inspired by the artist’s connection to nature, ocean conservation, and the organic atmosphere behind her music and Purified brand. The collection featured soft aqua batik textures, white prints, and subtle 90s surf-inspired graphics across tees, hoodies, and accessories. The overall direction was focused on creating a clean, laid-back aesthetic with fluid, minimal artwork that reflects the environmental themes. As part of the capsule, Nora En Pure’s original geometric logo was reinterpreted into a softer, more organic sun-inspired symbol. The redesign moved away from the sharp, structured feel of the original logo and introduced flowing, natural shapes that better reflect the relaxed energy behind the collection.
MIXMAG X ZALANDO
PROMO VIDEO
Mixmag is one of the world's leading electronic music platforms, shaping club culture since 1983 through editorial content, live events and original productions. For The Longest Set of Summer, Mixmag partnered with Zalando as part of the Festival of Optimism—a Europe-wide initiative combining physical and virtual experiences designed to celebrate creativity, positivity and the arrival of summer.
AIM
To edit the official promotional film announcing The Longest Set of Summer, a 16-hour electronic music event headlined by Channel Tres during the Summer Solstice. The objective was to generate excitement around the collaboration while communicating the scale, energy and optimistic spirit of the event across digital platforms.
NORA EN PURE
CAPSULE PURIFIED RECORDS MERCH
DESIGN+BRANDING
Capsule merch for Nora En Pure was inspired by the artist’s connection to nature, ocean conservation, and the organic atmosphere behind her music and Purified brand. The collection featured soft aqua batik textures, white prints, and subtle 90s surf-inspired graphics across tees, hoodies, and accessories. The overall direction was focused on creating a clean, laid-back aesthetic with fluid, minimal artwork that reflects the environmental themes. As part of the capsule, Nora En Pure’s original geometric logo was reinterpreted into a softer, more organic sun-inspired symbol. The redesign moved away from the sharp, structured feel of the original logo and introduced flowing, natural shapes that better reflect the relaxed energy behind the collection.