BLANCHE MILANO
Brand Strategy ∙ Communication Strategy ∙ Website ∙ Organic & Paid Social Media Management ∙ Influencer Marketing ∙ Content Production
Blanche is a refined hair and beauty concept store tucked away in one of Milan's most elegant streets, in the Porta Venezia district. Born from an all-female vision, it has grown into a destination where some of the fashion industry's most respected hairstylists work alongside beauty professionals to offer a carefully curated selection of treatments, premium products and lifestyle accessories. Every detail is designed to transform a visit into an experience.
AIM: To develop a distinctive brand identity and a cohesive digital presence capable of translating the atmosphere of the physical store into the online world. The challenge extended beyond aesthetics, requiring a complete communication strategy that would position Blanche as more than a salon, but as a destination where beauty, fashion and lifestyle naturally coexist.
Concept: Blanche is more than a hair and beauty store. It is an intuitive entity that understands you. A consciousness your hair and skin need.
BLANCHE MILANO
Brand Strategy ∙ Communication Strategy ∙ Website ∙ Organic & Paid Social Media Management ∙ Influencer Marketing ∙ Content Production
Blanche is a refined hair and beauty concept store tucked away in one of Milan's most elegant streets, in the Porta Venezia district. Born from an all-female vision, it has grown into a destination where some of the fashion industry's most respected hairstylists work alongside beauty professionals to offer a carefully curated selection of treatments, premium products and lifestyle accessories. Every detail is designed to transform a visit into an experience.
AIM: To develop a distinctive brand identity and a cohesive digital presence capable of translating the atmosphere of the physical store into the online world. The challenge extended beyond aesthetics, requiring a complete communication strategy that would position Blanche as more than a salon, but as a destination where beauty, fashion and lifestyle naturally coexist.
Concept: Blanche is more than a hair and beauty store. It is an intuitive entity that understands you. A consciousness your hair and skin need.
"I've worked with Owen on transforming our digital presence, and he was essential to our growth. He has this ability to understand business challenges, not just make things look pretty. Owen built custom solutions that streamlined our processes and made our team more efficient. Working with him was seamless and professional."
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BLANCHE MILANO
Brand Strategy ∙ Communication Strategy ∙ Website ∙ Organic & Paid Social Media Management ∙ Influencer Marketing ∙ Content Production
Blanche is a refined hair and beauty concept store tucked away in one of Milan's most elegant streets, in the Porta Venezia district. Born from an all-female vision, it has grown into a destination where some of the fashion industry's most respected hairstylists work alongside beauty professionals to offer a carefully curated selection of treatments, premium products and lifestyle accessories. Every detail is designed to transform a visit into an experience.
AIM: To develop a distinctive brand identity and a cohesive digital presence capable of translating the atmosphere of the physical store into the online world. The challenge extended beyond aesthetics, requiring a complete communication strategy that would position Blanche as more than a salon, but as a destination where beauty, fashion and lifestyle naturally coexist.
Concept: Blanche is more than a hair and beauty store. It is an intuitive entity that understands you. A consciousness your hair and skin need.